Molped Wingless Pad

Molped requested product and packaging designs that evoke a sense of freedom, especially during light menstrual days and warm weather, reflecting the active and energetic world of young girls.

We conveyed the free-spirited nature of Molped’s wingless pads through the “Free and Cool Girl” concept on the packaging. The visual illustrations on the packaging communicate the sense of movement and freedom that Molped Wingless Pads provide, allowing for carefree enjoyment. We also aligned the product design with this concept.

Molped connects with the free-spirited, active, and energetic world of Gen Z through its wingless pads. With the “Free and Cool Girl” concept, we captured the essence of Molped’s promise of freedom of movement and blended it with a young, dynamic spirit to reflect the free lifestyle of Gen Z.

The packaging design for Molped Wingless Pads was chosen by consumers who participated in a poll on Molped’s Instagram account, with 270,000 votes cast. The most popular design, highlighting the freedom of movement with a vibrant and colorful look, made its way to the shelves.Enjoy the freedom of movement and live life to the fullest with Molped Wingless Pads!