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Wee Baby Wet Towel

Brief

Differentiating and modern design alternatives which have a high quality perception were demanded for Wee Baby wet towels.

Solution

Softness was emphasized for Wee Baby cream extract variant. Premium appearance was obtained by using different tones of blue. Barcode, icons and cute figures used on the package were designed specific to the product.

Result

The product differentiated on the shelf with its new look. Thus, sales and quality perception of product were increased.

Project Date

2012