A Fresh Look for the Mutfağım Logo
One of BİM’s best-selling brands, Mutfağım, needed an updated logo after years of use.
Taking the brand’s strong position and dynamics into account, we redesigned it:
- Used a cleaner, sharper, and more opaque shade of red.
- Redesigned the “Mutfağım” font for improved readability.
- Simplified the background shape while making it more balanced.
The result: A modern, strong logo that reflects Mutfağım’s freshness.

